运营管理.html 21 KB

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  16. <div class="crossnote markdown-preview ">
  17. <h1 id="代理端-运营管理功能描述">代理端-运营管理功能描述 </h1>
  18. <h2 id="活动管理-区域活动审核">活动管理-区域活动审核 </h2>
  19. <h3 id="展示字段">展示字段 </h3>
  20. <table>
  21. <thead>
  22. <tr>
  23. <th>字段名</th>
  24. <th>字段类型</th>
  25. <th>说明</th>
  26. </tr>
  27. </thead>
  28. <tbody>
  29. <tr>
  30. <td>活动列表</td>
  31. <td>表格</td>
  32. <td>待审核的活动列表</td>
  33. </tr>
  34. <tr>
  35. <td>活动类型</td>
  36. <td>标签</td>
  37. <td>拼团/砍价/秒杀等</td>
  38. </tr>
  39. <tr>
  40. <td>活动名称</td>
  41. <td>文本</td>
  42. <td>活动标题名称</td>
  43. </tr>
  44. <tr>
  45. <td>活动时间</td>
  46. <td>时间范围</td>
  47. <td>活动起止时间</td>
  48. </tr>
  49. <tr>
  50. <td>活动规则</td>
  51. <td>文本</td>
  52. <td>活动规则说明</td>
  53. </tr>
  54. <tr>
  55. <td>参与条件</td>
  56. <td>列表</td>
  57. <td>活动参与条件</td>
  58. </tr>
  59. <tr>
  60. <td>优惠力度</td>
  61. <td>文本</td>
  62. <td>活动优惠详情</td>
  63. </tr>
  64. <tr>
  65. <td>审核状态</td>
  66. <td>状态标签</td>
  67. <td>待审核/已通过/已拒绝</td>
  68. </tr>
  69. </tbody>
  70. </table>
  71. <h3 id="操作按钮">操作按钮 </h3>
  72. <h4 id="1-活动审核">1. 活动审核 </h4>
  73. <table>
  74. <thead>
  75. <tr>
  76. <th>操作</th>
  77. <th>说明</th>
  78. </tr>
  79. </thead>
  80. <tbody>
  81. <tr>
  82. <td>前置校验</td>
  83. <td>1. 活动规则是否合规<br>2. 优惠力度是否合理<br>3. 是否符合区域政策</td>
  84. </tr>
  85. <tr>
  86. <td>业务逻辑</td>
  87. <td>1. 审核活动内容<br>2. 评估活动影响<br>3. 记录审核意见</td>
  88. </tr>
  89. <tr>
  90. <td>后续处理</td>
  91. <td>1. 通知申请方<br>2. 同步活动状态<br>3. 准备活动物料</td>
  92. </tr>
  93. </tbody>
  94. </table>
  95. <h4 id="2-活动监控">2. 活动监控 </h4>
  96. <table>
  97. <thead>
  98. <tr>
  99. <th>操作</th>
  100. <th>说明</th>
  101. </tr>
  102. </thead>
  103. <tbody>
  104. <tr>
  105. <td>监控维度</td>
  106. <td>1. 参与人数监控<br>2. 转化率监控<br>3. 资金安全监控</td>
  107. </tr>
  108. <tr>
  109. <td>业务逻辑</td>
  110. <td>1. 实时数据统计<br>2. 异常情况预警<br>3. 生成监控报告</td>
  111. </tr>
  112. <tr>
  113. <td>干预处理</td>
  114. <td>1. 紧急叫停<br>2. 规则调整<br>3. 问题处理</td>
  115. </tr>
  116. </tbody>
  117. </table>
  118. <h2 id="活动管理-活动效果分析">活动管理-活动效果分析 </h2>
  119. <h3 id="展示字段-1">展示字段 </h3>
  120. <table>
  121. <thead>
  122. <tr>
  123. <th>字段名</th>
  124. <th>字段类型</th>
  125. <th>说明</th>
  126. </tr>
  127. </thead>
  128. <tbody>
  129. <tr>
  130. <td>活动概览</td>
  131. <td>仪表盘</td>
  132. <td>活动关键指标</td>
  133. </tr>
  134. <tr>
  135. <td>参与数据</td>
  136. <td>统计图</td>
  137. <td>用户参与情况</td>
  138. </tr>
  139. <tr>
  140. <td>转化数据</td>
  141. <td>统计图</td>
  142. <td>订单转化情况</td>
  143. </tr>
  144. <tr>
  145. <td>收益数据</td>
  146. <td>统计图</td>
  147. <td>活动收益分析</td>
  148. </tr>
  149. <tr>
  150. <td>用户画像</td>
  151. <td>图表</td>
  152. <td>参与用户分析</td>
  153. </tr>
  154. <tr>
  155. <td>问题记录</td>
  156. <td>列表</td>
  157. <td>活动问题记录</td>
  158. </tr>
  159. <tr>
  160. <td>反馈统计</td>
  161. <td>表格</td>
  162. <td>用户反馈统计</td>
  163. </tr>
  164. </tbody>
  165. </table>
  166. <h3 id="操作按钮-1">操作按钮 </h3>
  167. <h4 id="1-数据分析">1. 数据分析 </h4>
  168. <table>
  169. <thead>
  170. <tr>
  171. <th>操作</th>
  172. <th>说明</th>
  173. </tr>
  174. </thead>
  175. <tbody>
  176. <tr>
  177. <td>分析维度</td>
  178. <td>1. 效果分析<br>2. 成本分析<br>3. 用户分析</td>
  179. </tr>
  180. <tr>
  181. <td>业务逻辑</td>
  182. <td>1. 收集分析数据<br>2. 生成分析报告<br>3. 提出优化建议</td>
  183. </tr>
  184. <tr>
  185. <td>报告内容</td>
  186. <td>1. 活动总结<br>2. 问题分析<br>3. 改进建议</td>
  187. </tr>
  188. </tbody>
  189. </table>
  190. <h2 id="投诉管理-投诉处理">投诉管理-投诉处理 </h2>
  191. <h3 id="展示字段-2">展示字段 </h3>
  192. <table>
  193. <thead>
  194. <tr>
  195. <th>字段名</th>
  196. <th>字段类型</th>
  197. <th>说明</th>
  198. </tr>
  199. </thead>
  200. <tbody>
  201. <tr>
  202. <td>投诉列表</td>
  203. <td>表格</td>
  204. <td>区域投诉记录</td>
  205. </tr>
  206. <tr>
  207. <td>投诉类型</td>
  208. <td>标签</td>
  209. <td>投诉问题分类</td>
  210. </tr>
  211. <tr>
  212. <td>投诉内容</td>
  213. <td>文本</td>
  214. <td>投诉详细说明</td>
  215. </tr>
  216. <tr>
  217. <td>投诉对象</td>
  218. <td>文本</td>
  219. <td>被投诉的对象</td>
  220. </tr>
  221. <tr>
  222. <td>投诉证据</td>
  223. <td>图片组</td>
  224. <td>相关证据材料</td>
  225. </tr>
  226. <tr>
  227. <td>处理状态</td>
  228. <td>状态标签</td>
  229. <td>处理进度状态</td>
  230. </tr>
  231. <tr>
  232. <td>处理期限</td>
  233. <td>时间</td>
  234. <td>要求处理时限</td>
  235. </tr>
  236. <tr>
  237. <td>处理记录</td>
  238. <td>列表</td>
  239. <td>处理过程记录</td>
  240. </tr>
  241. </tbody>
  242. </table>
  243. <h3 id="操作按钮-2">操作按钮 </h3>
  244. <h4 id="1-受理投诉">1. 受理投诉 </h4>
  245. <table>
  246. <thead>
  247. <tr>
  248. <th>操作</th>
  249. <th>说明</th>
  250. </tr>
  251. </thead>
  252. <tbody>
  253. <tr>
  254. <td>前置校验</td>
  255. <td>1. 投诉材料是否完整<br>2. 是否符合受理条件<br>3. 是否在受理范围</td>
  256. </tr>
  257. <tr>
  258. <td>业务逻辑</td>
  259. <td>1. 分配处理人员<br>2. 设置处理期限<br>3. 记录受理信息</td>
  260. </tr>
  261. <tr>
  262. <td>通知处理</td>
  263. <td>1. 通知相关方<br>2. 发送受理确认<br>3. 跟进处理进度</td>
  264. </tr>
  265. </tbody>
  266. </table>
  267. <h4 id="2-处理投诉">2. 处理投诉 </h4>
  268. <table>
  269. <thead>
  270. <tr>
  271. <th>操作</th>
  272. <th>说明</th>
  273. </tr>
  274. </thead>
  275. <tbody>
  276. <tr>
  277. <td>前置准备</td>
  278. <td>1. 了解投诉详情<br>2. 收集相关证据<br>3. 联系相关方</td>
  279. </tr>
  280. <tr>
  281. <td>业务逻辑</td>
  282. <td>1. 核实投诉内容<br>2. 制定处理方案<br>3. 执行处理措施</td>
  283. </tr>
  284. <tr>
  285. <td>结果确认</td>
  286. <td>1. 用户确认<br>2. 记录处理结果<br>3. 归档处理资料</td>
  287. </tr>
  288. </tbody>
  289. </table>
  290. <h2 id="服务质量监控-服务质量监控">服务质量监控-服务质量监控 </h2>
  291. <h3 id="展示字段-3">展示字段 </h3>
  292. <table>
  293. <thead>
  294. <tr>
  295. <th>字段名</th>
  296. <th>字段类型</th>
  297. <th>说明</th>
  298. </tr>
  299. </thead>
  300. <tbody>
  301. <tr>
  302. <td>质量指标</td>
  303. <td>仪表盘</td>
  304. <td>服务质量指标</td>
  305. </tr>
  306. <tr>
  307. <td>投诉率</td>
  308. <td>百分比</td>
  309. <td>订单投诉比例</td>
  310. </tr>
  311. <tr>
  312. <td>满意度</td>
  313. <td>评分</td>
  314. <td>用户满意度评分</td>
  315. </tr>
  316. <tr>
  317. <td>问题分布</td>
  318. <td>饼图</td>
  319. <td>问题类型分布</td>
  320. </tr>
  321. <tr>
  322. <td>质量趋势</td>
  323. <td>折线图</td>
  324. <td>质量指标趋势</td>
  325. </tr>
  326. <tr>
  327. <td>异常记录</td>
  328. <td>列表</td>
  329. <td>服务异常记录</td>
  330. </tr>
  331. <tr>
  332. <td>改进计划</td>
  333. <td>表格</td>
  334. <td>质量改进计划</td>
  335. </tr>
  336. </tbody>
  337. </table>
  338. <h3 id="操作按钮-3">操作按钮 </h3>
  339. <h4 id="1-质量分析">1. 质量分析 </h4>
  340. <table>
  341. <thead>
  342. <tr>
  343. <th>操作</th>
  344. <th>说明</th>
  345. </tr>
  346. </thead>
  347. <tbody>
  348. <tr>
  349. <td>分析维度</td>
  350. <td>1. 服务类型分析<br>2. 区域分布分析<br>3. 时段分析</td>
  351. </tr>
  352. <tr>
  353. <td>业务逻辑</td>
  354. <td>1. 收集质量数据<br>2. 分析问题原因<br>3. 制定改进措施</td>
  355. </tr>
  356. <tr>
  357. <td>预警处理</td>
  358. <td>1. 设置预警规则<br>2. 监控异常情况<br>3. 及时干预处理</td>
  359. </tr>
  360. </tbody>
  361. </table>
  362. <h4 id="2-改进跟进">2. 改进跟进 </h4>
  363. <table>
  364. <thead>
  365. <tr>
  366. <th>操作</th>
  367. <th>说明</th>
  368. </tr>
  369. </thead>
  370. <tbody>
  371. <tr>
  372. <td>前置准备</td>
  373. <td>1. 确定改进目标<br>2. 制定改进计划<br>3. 分配责任人</td>
  374. </tr>
  375. <tr>
  376. <td>业务逻辑</td>
  377. <td>1. 实施改进措施<br>2. 跟进改进进度<br>3. 评估改进效果</td>
  378. </tr>
  379. <tr>
  380. <td>结果评估</td>
  381. <td>1. 对比改进指标<br>2. 总结经验教训<br>3. 持续优化改进</td>
  382. </tr>
  383. </tbody>
  384. </table>
  385. </div>
  386. </body></html>